PopStroke opening in Florida
Golf entertainment company PopStroke – a tribute from co-owner Tiger Woods to his father – will open an Orlando location on Monday with the aim of attracting new audiences to the sport.
The venue, the first of several planned for the Florida city, features Woods’ TGR Design handiwork, including two 18-hole putting courses, an outdoor dining area, ice cream parlour, outdoor game area and playground.
The putting surfaces mix undulations, fairways, bunkers and rough, with the more challenging Tiger Red Course a contrast to the newcomer and family-friendly Tiger Black Course.
“Some of my happiest memories are spending time with my pops on the golf course having putting contests,” said Woods in 2019, when the partnership was announced and Syngenta researched whether off-course golf venues such as Topgolf could boost on-course figures.
“PopStroke is about bringing friends and families together to create lasting memories around the game of golf,” added the 15-times major champion ahead of the launch.
“We have created two 18-hole putting courses that can be enjoyed by all, regardless of age or skill level. We look forward to welcoming a new generation of players to our unique putting experience at PopStroke Orlando.”
A customed mobile app will allow people to order food and drinks to be delivered anywhere on the course as PopStroke Entertainment Group seeks to drive up participation figures.
National Golf Foundation figures in 2021 showed off-course golf had increased by 23% since 2016, nearly 25 million Americans were actively engaged.
In 2020, nearly twice the jump in numbers of on-course golfers was reported in the off-course participant pool – a net gain of an estimated 1 million.
Customer satisfaction is key – 94% of Topgolf’s non-golfing guests said they felt comfortable while being introduced to a new game.
PopStroke co-founder Greg Bartoli said: “East Orlando is thriving with young families and college students, as well as working professionals and retirees, making it a perfect fit for all that PopStroke has to offer.
“We are bringing people together across generations to enjoy the game of golf in an affordable, fun, and competitive environment.”