7 learnings for reopening courses
Golf courses can expect “huge demand” as they reopen following lockdown.
That’s the experience of one club in Denmark, whose CEO has warned courses to be prepared for “panic booking” of tee times when they reopen.
Here, David Shepherd of The Scandinavian shares his 7 key learnings from his club’s reopening in April:
1. “Demand for golf will be massive upon reopening. Even with play restricted to members and two- balls only, we have been fully booked on both courses from 08:00-18:00 for the first 10 days, with more than 1,800 rounds played.”
2. “Plan for the surge in demand and for members hoarding tee times. Restrict tee times from the start; it’s much easier than doing it later. Also, expect members to behave differently. Even normally kind and courteous members can react differently in this strange period.”
3. “Golfer pressure to play will be massive and members will find every argument to tell you why golf is safe. Golf will be likened to other essential activities like grocery shopping. You will hear golfers say things like, “I’m in more danger when I go to the supermarket”. It’s worth reminding members that they must go to the supermarket to eat and live; golf is a hobby. Be patient!”
4. “Members will all want to help when you might not want or need it. “Have you thought about putting the flag back? Have you seen what X and Y club is doing? Have you considered opening the range?” Of course, you have thought about it! Like me, you have probably not stopped thinking about it for months. But, be kind they are only trying to help.”
Has your golf venue already reopened? Share your insights and learnings with Syngenta Golf (firstname.lastname@example.org)