New signing strengthens golf's green agenda

Camille Chevalier

2017 Ladies European Tour Rookie of the Year, Camille Chevalier, has partnered with GEO Foundation in the latest bid to raise sustainability awareness and action across the golf industry.

Camille will work to promote the positive impact of golf on nature and people, and push for further action on climate change, resource efficiency and pollution prevention.

She joins a growing community of Sustainable Golf Champions across the sport, which includes former Solheim Cup player Suzanne Pettersen as well as influential leaders and decision-makers across the industry.

Alongside her work as a Sustainable Golf Champion, Camille has committed to becoming a “Climate Neutral” golfer. Offsetting travel emissions in a credible and impactful way guided by GEO Foundation.

Commenting on her new role, Chevalier said: “Golf courses can play a key role in creation and preservation of local ecosystems.

"Biodiversity is very rich throughout a golf course environment and can flourish in areas subjected to very little or no maintenance. This way, local species can develop and blossom naturally. 
“And it is important golfers look around them when they play. They can marvel at landscapes and wildlife that can be found on the course - to be amazed is already a first form of action to protect the ecosystem. By keeping this close contact with nature we become aware of its need for protection."

Jonathan Smith, Executive Director, GEO Foundation, added: “Athletes have the power to draw wide attention to really important issues as well as inspire change.  We are very excited about the energy, passion and commitment that Camille will bring to driving sustainability in and through the sport.  We hope that more professional players with follow her own and Suzann’s lead, and step forward as champions for sustainable golf.”