Fame Tate

Changing The Business Of Golf

A unique, new docuseries telling the remarkable story of one woman's mission to
turnaround a rundown golf club and make it a friendly, accessible and inclusive community venue.

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This fly-on-the-wall documentary follows former Ladies European Tour professional, Fame Tate, who purchased Stanedge Golf Club in early 2019.
Will she realize her vision and succeed? - We'll find out, as Fame reopens Stanedge Golf Club and takes on the business of golf.

  1. Fame Tate leaning on the Stanedge Golf Club sign.

    1. Buying a Golf Course

    Fame recalls the ups and downs of purchasing a golf course, as the team prepares for a new season, faced with the prospect of preparing the golf course without their Head Greenkeeper.

  2. Collage of images of people, some with masks.

    2. Surviving Lockdown

    Forced to close during the pandemic, Fame Tate is under pressure from the bank to keep the Stanedge Golf Club business going, while the lockdown proves stressful to the team.

  3. Collage of images portraying work being done to the course.

    3. On Course for Change

    Fame explains why major course changes were needed to get customers back and we join CJ and the turf team as they continue the transformation of the playing experience at Stanedge.

  4. Collage with a newspaper clipping portraying success.

    4. More than Golf

    We learn more about the strategy that's winning Stanedge new customers and why the club is playing such an important role in their lives. And find out if Stanedge is an award winner...

  5. Collage of people in discussion, and playing golf.

    5. Heart of the Community

    Fame heads into town to put the club at the heart of the community, and explains why supporting local businesses is critical to the success of Stanedge. Meanwhile, Matlock & Cromford Meadows Cricket Club arrive for an evening game.

  6. Collage with a newspaper clipping portraying success.

    6. A Future Vision for Golf

    Golf course owner Fame Tate faces tough decisions as she looks to build a bright future for Stanedge Golf Club. While Fame takes time to celebrate how far the club has come – she admits this has created a new set of challenges for the business if it is to stay true to its open and welcoming ethos.

Stanedge Golf Club.

The Business of Change

We revisit Stanedge Golf Club after a two-year absence and quickly learn of a fresh set of challenges the business has had to contend with - including one it never saw coming. Fame continues to ring the changes to satisfy members and attract new customers. Plus, can the business hit its five-year target?

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