Changing the Business of Golf

Fame Tate

Changing the Business of Golf Docuseries

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This fly-on-the-wall documentary follows former Ladies European Tour professional, Fame Tate, who purchased Stanedge Golf Club in early 2019.

When former Ladies European Tour professional Fame Tate purchased Stanedge Golf Club in 2019, she had a vision to turn a rundown, overgrown club into a thriving accessible and inclusive community venue.

However, over the ensuing few years, Fame’s grand plan was not only hit by a global pandemic but serious illness and major economic challenges.

Did she realize her dream? Could she overcome the setbacks to succeed in her mission to change the business of golf? Find out in this unique fly-on-the-wall documentary.

Watch the 7-part series now.

The Business of Change
Stanedge Golf Club. LATEST EPISODE

We revisit Stanedge Golf Club after a two-year absence and quickly learn of a fresh set of challenges the business has had to contend with - including one it never saw coming.

The Business of Change
buying a golf course

Buying a Golf Course

Fame recalls the ups and downs of purchasing a golf course, as the team prepares for a new season, faced with the prospect of preparing the golf course without their Head Greenkeeper.
Surviving lockdown

Surviving Lockdown

Forced to close during the pandemic, Fame Tate is under pressure from the bank to keep the Stanedge Golf Club business going, while the lockdown proves stressful to the team.
On course for change

On Course for Change

Fame explains why major course changes were needed to get customers back and we join CJ and the turf team as they continue the transformation of the playing experience at Stanedge.
More Than Golf

More Than Golf

We learn more about the strategy that's winning Stanedge new customers. Plus, we hear from some of the new members to see why the club is playing such an important role in their lives. And we find out if Stanedge is an award winner....
Heart of the community

Heart of the Community

Fame heads into town to put the club at the heart of the community, and explains why supporting local businesses is critical to the success of Stanedge. Meanwhile, Matlock & Cromford Meadows Cricket Club arrive for an evening game.
A Future Vision for Golf

A Future Vision for Golf

Golf course owner Fame Tate faces tough decisions as she looks to build a bright future for Stanedge Golf Club in the final episode of Changing the Business of Golf.